Website Design- Zudio Brand

Overview

Zudio Website Redesign – Personal Project

Role: UI/UX Designer
Project Type: Self-Initiated
Tools Used: Figma
Duration: 7 Days

Overview:
This personal project involves the conceptual redesign of the official website for Zudio, a value-fashion sub-brand of Tata, inspired by the design language and user experience of Westside. The goal was to reimagine Zudio’s digital presence with a modern, user-friendly interface that reflects the brand's youthful, affordable, and fashion-forward identity.

Objectives:

  • To streamline the online shopping experience for Zudio's customers.

  • To maintain brand consistency while elevating the design to match contemporary fashion retail standards.

  • To draw inspiration from Westside’s minimalist and clean UI/UX approach while tailoring it to suit Zudio’s brand values and target audience.

Key Features:

  • A clean, mobile-first responsive layout with intuitive navigation.

  • Category-based browsing with simplified filtering options.

  • Engaging homepage visuals to highlight new arrivals and offers.

  • A consistent visual identity with bold typography and vibrant product imagery.

Outcome:
The project showcases a refined digital storefront for Zudio that enhances user engagement and aligns with current e-commerce best practices. It demonstrates my ability to analyze brand aesthetics, draw inspiration from successful counterparts, and create thoughtful design solutions for the fashion retail space.

Categories

SaaS

Web Design

Date

Apr 10, 2025

Client

Tata Zudio

Website Design- Zudio Brand

Overview

Zudio Website Redesign – Personal Project

Role: UI/UX Designer
Project Type: Self-Initiated
Tools Used: Figma
Duration: 7 Days

Overview:
This personal project involves the conceptual redesign of the official website for Zudio, a value-fashion sub-brand of Tata, inspired by the design language and user experience of Westside. The goal was to reimagine Zudio’s digital presence with a modern, user-friendly interface that reflects the brand's youthful, affordable, and fashion-forward identity.

Objectives:

  • To streamline the online shopping experience for Zudio's customers.

  • To maintain brand consistency while elevating the design to match contemporary fashion retail standards.

  • To draw inspiration from Westside’s minimalist and clean UI/UX approach while tailoring it to suit Zudio’s brand values and target audience.

Key Features:

  • A clean, mobile-first responsive layout with intuitive navigation.

  • Category-based browsing with simplified filtering options.

  • Engaging homepage visuals to highlight new arrivals and offers.

  • A consistent visual identity with bold typography and vibrant product imagery.

Outcome:
The project showcases a refined digital storefront for Zudio that enhances user engagement and aligns with current e-commerce best practices. It demonstrates my ability to analyze brand aesthetics, draw inspiration from successful counterparts, and create thoughtful design solutions for the fashion retail space.

Categories

SaaS

Web Design

Date

Apr 10, 2025

Client

Tata Zudio

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